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Key Components to Building an Online Business

In today’s modern world, more people are going outside of the box and quitting their office jobs in search of their dreams. For some, this dream is owning their own business, and for others it is simply working at home. Many individuals are finding their niche in creating and managing an online business. Building an online business can be a fun challenge that can produce amazing results when done correctly. To guarantee the success of your online business, consider these key components before you hit the ground running.

Find a Need

Individuals search the internet for a reason. For example, a teenager that wants to learn how to get winged eyeliner perfect is in need of makeup advice. If an online business or website does not fill a specific need, it will make little to no profit. On the other hand, if you find a need that is directly related to your interests, such as an online business centered around make up and beauty tips/products, you have the formula that you need to start working on the business aspect.

Be Original

Business owners that are in the same niche can still be successful, but, ideally, the chances of success are greater if you have something original to offer the millions of people that log onto the internet on a daily basis. In addition to your ideas being original, all of the content on your website must be original in order for your website to rank higher in search engine results.

Vlog or blog

Every online

10 Benefits of Using WordPress to Power Your Company’s Website

WordPress has been around since 2003 and is the most popular blogging software on the market. Over the last few years, WordPress has also become the content management software of choice for non-blogging websites. Here are the top 10 reasons why WordPress is so popular and why you might want to consider switching to a WordPress platform for your company’s website.

1. Ease of Use

WordPress is very easy to use and has an intuitive interface. Adding new pages, blog posts, images, etc. on a regular basis is a breeze and can be done quickly. Because the technology is so simple, time spent on formatting is greatly reduced.

2. Manage Your Website from Any Computer

WordPress is browser-based. You can login from any Internet connected computer and manage your site.

3. No HTML Editing or FTP Software Required

WordPress is a self-contained system and does not require HTML editing software (such as Adobe Contribute or Dreamweaver). You can create a new page or blog post, format text, upload images (and edit them), upload documents, video files, image galleries, etc. all without the need for additional HTML or FTP software.

4. Search Engines Love WordPress Sites

The code behind WordPress is very clean and simple, making it easy for search engines to read and index a site’s content. In addition, each page, post, and image can have its own meta tag keywords, description, and title, and be optimized for specific keywords, allowing for very precise search engine optimization. You can also use tags to further enhance your search

How Responsive Website Design Can Increase Sales

Responsive Website Design Can Increase Sales

In today’s competitive marketplace, a crucial element of success is the use of leading-edge website technology and design. One of the key trends in websites right now is responsive website design (RWD.) Stated simply, if your website doesn’t have responsive web design, your business is likely underperforming.

What is a Responsive Website Design?

You’ve likely already encountered responsive websites while surfing online. These are the sites that quickly and automatically adapt to the screen size of your device. Responsive web design ensures that your website content displays correctly and uniformly on a variety of devices, platforms and screen sizes, without the need to create multiple websites. Special coding techniques are utilised that make a web page automatically adjust to the device or screen size for the best user experience possible.

The ability of your website to look appealing and remain user-friendly on any size screen is crucial, since so many consumers are now using mobile devices. Sites with responsive website design look great on laptops and desktops, but they also adapt seamlessly to the small screens of mobile devices, with no more frustrating zooming and scrolling needed.

The Trend Toward Mobile

Your website is a tool for both branding and generating sales. If your site doesn’t look good on a user’s device, their opinion of your brand can suffer. If browsing your site on a smartphone or tablet results in a frustrating experience, users are likely to click away altogether and find one of your competitors’ responsively-designed sites instead.

According

Why Is Web Design and Development So Important?

In today’s fast paced life, everyone wants everything to be perfect. There’s no denying it. Internet runs our lives. It fosters competition. And if you don’t keep up with the latest trends, you’ll lose your audience. You only have a few seconds to grab visitors’ attention. They want to see what makes you different. From valuable content to fast load times, from professional aesthetics to smart interactivity, they want to see something original, something that interests them in the first gaze. Since website is the first communication platform that users come across, so a creative web design is of primary importance. A thoughtful and professionally designed website speaks for itself.

Having a website enables you to reach millions of people out there. The greatest advantage of having a website is that it’s available to your potential customers 24 hours a day and can be viewed by anyone from any part of the world at any time. The competition of the corporate world makes it difficult for any business to enhance its presence in the global market. In a world where people stay online all day long, do you think a website with standard layout and pattern would capture their attention? Certainly not. These sort of web pages just don’t cut it. Factors like accessibility, usability, experience and appearance are more important than ever. If you have any of these missing, you are lagging behind. Imagine if your website looks outdated compared to the competition? Your web design needs to

9 Surprising Reasons Why Your Website Isn’t Mobile Friendly and What to Do About It

In recent years we have seen an increase in the number of mobile users. What many businesses may not have anticipated though is that viewing the Internet on mobile devices is now becoming the norm.

We are becoming a society that is connected 24/7. That’s requiring businesses to think about the special needs of users who are mobile.

Let me ask; is your website mobile ready?

Take a peek inside your Google Analytics and you may be surprised at the number of users viewing your website from mobile devices.

In a recent study, Shopify analyzed data from over 100,000 online stores using their ecommerce software and found that more than 50% of their traffic came from mobile devices.

Ignoring these mobile shoppers is a costly business mistake.

So unless you are ready to say ‘no’ to half your sales, you need to make fully optimizing your website for mobile use a top priority.

Review the items below to make sure your website is properly optimized for mobile use:

1) Speed. Mobile users are on the go and in a hurry. They have an urgent need for information fast. In fact, according to Google, people are 5-times more likely to leave your website if it loads too slowly; the goal is to have your website load in 3 seconds or less.

The Google PageSpeed Tester is a free tool to test your site to see how quickly it loads, and shows your load time for both mobile and desktop viewing. It’s a useful tool that can help you assess

Website Design And Development Services

Do you possess all the skills required to develop an impressive and user-friendly web page? Are you aware of the technology and complex web pattern needed to design a website that best appeals to your target audience? Certainly not. So, let’s just get things sorted. Let’s just make things easy for ourselves. There’s always a way out.

To set matters straight, why not hire the services of website designing and development company and get your website completed on time with world-class capabilities?

In today’s business world, owning a website is very crucial to the success of any business. With a website, you can’t only let people know about your online presence but to cope up with the online market, you must have an up to date knowledge and understanding to craft informative content and come up with an excellent website. A few years back, when web presence was a fairly new concept, having an exclusive site was not as critical as it is now. With so many businesses online, it is more important than ever to have yours stand out from the crowd and that can only be done through a responsive web design that gives your viewer a memorable and unforgettable experience.

At first, doing a job on your own seems easy and economical. But, ultimately, hiring the services of professional web developers and designers could be the best thing you ever do. Because you already have a real piled stuff to do, you have to juggle multiple tasks and

Importance of Website Design and Development Services

This is one of those topics that has made its way around most digital agencies in some shape or form. In today’s world if you really want to take your business to greater heights, then a website is something which is going to pave the way for successful experiences. Gone are the days, when businesses relied on analogue marketing solely. Now if you don’t have a well-developed and well-designed website,then you will soon be in trouble. A well-organized website doubles the popularity of your business. It adds up to the credibility of your business. Or even if you have a website but the layout and color scheme doesn’t go along with the services you are offering, then you’ll quickly lose your visitors’ attention. This is where the web design strikes in. It’s as important as the website development is. Just giving your business an online presence is not enough, you need to have a proper layout and navigation that appeals to your customers.

One which fascinates them in the first gaze. One which makes them stay on your page for quite some time and inquire about the products and services you are offering. After all, the ultimate objective of this platform is “conversion” i.e. when people actually buy your product. Building a website is no big deal, but the question remains, will it be fully functional and deliver a clear message?

It’s actually the design of your site that determines how long a user will stay on your web page exploring